Discover our Methodology
Ready to create leads and build sales in the USA?
Phase 1: Discovery
Mass outreach and customer discovery
Uncover insights directly, with potential US customers.
Validate pain points, messaging, features, channels & potential partners.
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Customer Outreach
>2000 contacts from the target customer profiles.
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Marketing
Adapt the marketing strategies with insights from customer discovery interviews.
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Product/Service & Technology
Prioritize features for US offering and establish roadmap with uncovered gaps.
Phase 2: Execute
Build sales pipeline & US operations
Sales prospecting, with focus on top of funnel and conversions.
Including a 2 weeks program in San Francisco
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Customer Prospecting
Outreach to potential customers to conduct sales calls.
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Sales Plan
Validates sales channels, identify partners, build deals and scale your processes.
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US Business Setup
Business setup & job profiles are aligned to execute the US business operations.
USA Launching Pad’s Design Thinking Methodology
Our method is based on Design Thinking, the creative problem-solving method from Standford University.
Empathy
It is developed during many, many conversations with potential buyers and users from the USA.
Problems
Problems are explored and confirmed during interviews and experiments.
Ideas
Ideas are developed to address the problems of buyers and users and to build the successful business setup in the USA.
Prototypes
Prototypes are used to test different ideas and validate the strongest fit for the US market.
Tests
Tests are performed constantly during systematic outreach and lead generation.
